RETAIL & TRAVEL DATA SECURITY
Put customer data to work, safely
Theom protects customer and payment data inside your own stores while letting your teams activate it for personalization and AI, with access controlled by identity.
Customer data has to keep working
Retail and travel businesses run on customer data and are under constant pressure to activate it for personalization, loyalty, and AI. Theom secures customer and payment data inside your stores and governs access by identity, so teams build on that data without exposing it.
THE RECORD
Evidence for the frameworks you answer to
Theom produces the identity-aware, continuous evidence that supports the frameworks retail and travel teams report against. Theom produces the technical evidence these programs are audited against: what sensitive data exists, who reached it, and whether the access matched policy, so your compliance team walks into an audit with the record already assembled.
PCI DSS for cardholder data
GDPR for international customers
Protect customer and payment data
Find and classify sensitive customer data across your stores, and control who and what can reach it.
Activate for personalization and AI
Let teams build on customer data with governance enforced at the point of access.
Govern AI responsibly
Decide what models and agents can reach by identity, and shape responses using data sensitivity.
Keep data in place
Data and controls stay inside your environment, so activation never means exporting customer data.
Common questions
Can we still use customer data for personalization if Theom secures it?
Yes. Theom protects customer and payment data inside your stores while letting teams activate it for personalization and AI, with governance enforced at the point of access. Security runs alongside the work instead of blocking it, so you do not choose between using data and protecting it.
Does customer data leave our environment?
No. The data and the controls over it stay inside your own environment, so activating customer data for personalization or AI never means exporting it or handing a copy to a separate tool.
How does Theom keep AI on customer data in check?
Theom decides what models and agents can reach based on the identity behind each request, and shapes their responses using the sensitivity of the underlying data, so a personalization model can use customer data without exposing fields it should not.
Does Theom cover payment data specifically?
Yes. Theom discovers and classifies sensitive customer and payment data across your stores, then controls who and what can reach it by identity. It treats payment data with the same inside-the-store visibility and enforcement as the rest of your customer data.
Will Theom slow down our personalization and AI teams?
No. Theom enforces policy automatically at the point of access, so teams build personalization and AI features on customer data without waiting on a manual review. Governance keeps pace with the work instead of gating it.
See Theom within your data
We will show you governed access inside your own stores, with nothing moved out.
Book a Demo